Cyta UK Ltd was registered in the United Kingdom on 15 February 2000 and is 100% owned by Digimed Communications Ltd, a wholly owned subsidiary of Cyta. Cyta is the brand name of Cyprus Telecommunications Authority, the state-owned prime telecommunications provider in Cyprus. Cyta’s product portfolio covers the whole spectrum of electronic communications ranging from fixed and mobile telephony to internet service provision and broadband applications. Cyta is particularly active in the area of international submarine fibre optic cables, establishing Cyprus as a regional telecommunication hub in the Eastern Mediterranean.
Cyta UK Ltd was set up with the aim of realizing the strategy of Cyta and the holding company for expanding their activities abroad and especially in countries with a significant Cypriot community. It is governed by a Board of Directors comprising Cyta executives and members of the Board of the holding company.
The company has its own telecommunications node based on the IP/MPLS protocol, co-located at the premises of Telecity Redbus Ltd in London. The node is part of Cyta’s CytaWorld.Net international network, managed by Cytaglobal, Cyta’s International Commercial Services. The node is linked via a Cyta-owned submarine optical ring to similar telecommunications nodes in Nicosia and Athens, owned by Cyta and Cytaglobal Hellas respectively.
Since November 2005, Cyta UK has provided fixed telephony services to the UK retail market based on the carrier-preselection model which enables customers to preselect Cyta UK as their alternative carrier. Calls within the UK and to most international destinations are routed via a partner’s network infrastructure whilst calls to Cyprus and Greece are routed via the company’s London node. The target customer group is primarily the Greek-speaking community in the UK and those making a large number of calls to Cyprus and/or Greece.
Cyta UK aims to actively contribute to the social life of the Cypriot community in the U.K. and to become the bridge of communication between Greek-speaking expatriates and their home country. Cyta UK Ltd provides local telephony and international telephony to Cyprus, Greece and elsewhere, at extremely competitive rates – in some cases completely free. The company also offers other products and services for Telecommunications Providers, Business Users and Home Users at very attractive rates.